Small business cannot afford generic, poorly targeted digital ads.
Effective digital marketing is more than boosting a post on Facebook and hoping the phone rings or inbox chimes. In fact, this approach results in spending more of your advertising budget because it fails to engage with customers at the right time.​​​
If this sounds familiar - you’re not alone
Often, small business owners on contractors we speak with are:
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Boosting posts and hoping for enquiries
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Getting random leads one month and nothing the next
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Wasting money running a generic ad with no real strategy
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Relying on word-of-mouth and referrals alone
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Booking feast-or-famine work cycles
The result?
Poor return on investment and uncertainty.
The problem isn’t Facebook Ads or Google. It’s the lack of a system.
Boosted posts and random ads don’t create customers. They create attention without intent.
What you need is a predictable lead generation system.
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Built to attract buyers, not browsers
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Ads designed around your actual services & unique offering
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Optimised to deliver consistent enquiries over time
We Build Simple Lead Systems That Work.
At Movementmedia, we help tradies, owner-operators and small businesses install simple ad systems that bring in consistent, qualified leads.
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No complicated funnels.
No vanity metrics.
No fluff.
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Just:
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Clear messaging
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Targeted ads
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Conversion-focused landing pages
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Proper tracking, campaign optimisation & client reporting
Our 3-Step Lead System
1. Strategy & Setup
We map out your business goals, target customer, product or service, brand and capacity - then design a lead system and advertising channel funnel that fits your customer.
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2. Targeted Lead Ads + Landing Page
Then create ads designed to attract people actively looking to buy, and reach new customers who are interested in your market.
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3. Optimisation & Scaling
Review and refine. Including re-targeting, ad messaging and budget allocation to steadily improve cost-per-lead and lead quality - driven by data-led decision making.
Why do clients choose to work with us?
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We work with the trades, owner-operators & local businesses in Taupo, Bay of Plenty and Auckland.​
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No long-term contracts.
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Simple systems - Focused on ROI, not vanity advertising metrics
Want a Simple Plan to Fix Your Lead Flow?
You’ll walk away with:
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Clarity on what’s not working.
Recommendations of what to fix first.
A path to more consistent sales enquiries.
If you'd like to request an obligation-free 15-minute call to learn more, please click the button. We look forward to talking.
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Campaign Work
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Our Services
Reach customers the
moment they’re ready to buy.

Google Search Ads
Find New Customers

Facebook Ads
Build Brand Awareness on Social Media

Instagram Ads
Showcase Your Products & Services

Video Ads
We provide a complete 'Done for You' service
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A customised, researched-led, Advertising Strategy
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Ad Design & Production
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Campaign Management​
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Monthly Reporting & Client Meeting
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Photo & Video Production
Outsourcing your marketing allows you to concentrate on what you're best at - running the business.
It means we deal with the complexities of the digital platforms, constant algorithm changes and new optimisation tactics, so you can avoid the headaches and save time and budget.
With monthly reporting and a client call, you'll be always be kept informed and across activities.
We've worked with





Turn clicks into customers with smarter ad systems.
Advertise to customers at the exact moment they’re ready to buy or book your service. Show up in front of high-intent customers with scroll-stopping ads on social media.





Content Creation for Digital & PR

Facebook Ads & TVNZ+

Brand Development, Google Ads, Content

Content Creation for Digital & PR
Achieving Measurable Results for our Clients
Waterspec
Water Infrastructure & Pipe Specialists, Taupo

300+ Monthly Website Visits
New Sales Leads
1200+ Daily Ad Views
Facebook targeting using AI strategies
Brand Awareness up 200%
Increased customer walk-ins
Book-A-Builder
Property Inspections, Auckland

New Business Launch
Advertising Strategy & Google Ads Campaign
Top of Page in Google Search
In highly competitive market with modest ad spend.
Bookings up 50%
Avg. Bookings since launch
Aqua Blasting
Drain Clearing Services, Taupo

3-4 New Sales Enquiries p/w
Google Ads Campaign
Website Traffic up 150%
SEO & Google Ads Strategies
Top of Page in Google Search
Improved SERP from Page 5 to Page 1 in 90 days
Movementmedia
Markus Sawyer
Director
I'm a Digital Strategist & Content Producer with more than 15 years in digital marketing & content production.
















